Discover automation for your role
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Sales and marketing unite
Revenue goals become a reality when you remove silos. Improve collaboration with a unified view of your customer's journey.
![Star icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751260/Use%20Cases/Icons/icon-lm-2_xrkzcz.png)
Capture, convert, celebrate
With seamless lead capture, smooth handoffs, and advanced routing, you’ll create a better buying experience and win more customers.
![Lead added icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use%20Cases/Icons/icon-lm-3_udmdck.png)
More leads, less management
Rapidly create and iterate on campaigns—and watch your leads roll in automatically, so you can focus on high-impact work.
![An illustration representing lead management](https://res.cloudinary.com/zapier-media/image/upload/v1696370947/Use%20Cases/Top%20Level%20Page/uc-tl-lm_vxilss.png)
Most popular apps for lead management
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Create a seamless buying process
Remove friction from each stage of your buyer journey. Lead handoffs, follow-ups, and contract signing are smoother with automation.
![Headset icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751256/Use%20Cases/Icons/icon-sp-2_ncnxzy.png)
Keep your reps selling
Give your reps the full customer context and internal info they need to win. They’ll spend less time digging and more time closing deals.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751256/Use%20Cases/Icons/icon-sp-3_o2qtj8.png)
Adapt and scale your sales process
Keep up with the market by launching new programs quickly, measuring impact, and adjusting for maximum impact.
![An illustration representing sales pipeline management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use%20Cases/Top%20Level%20Page/uc-tl-sp_p8rkmr.png)
Most popular apps for sales pipeline management
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New insights on campaign performance
Create a unified view of your important metrics, making it easy to see the impact of your work, then further optimize it.
![Time saved icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use%20Cases/Icons/icon-mc-2_dq3uty.png)
Lean teams, limitless impact
Automate work that doesn’t need a human touch. You'll make time for high-impact work that moves the needle without adding headcount.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751258/Use%20Cases/Icons/icon-mc-3_thoimy.png)
Marketing automation that scales
Powerful automation that’s easy enough to be created and scaled by marketing—no developers required.
![Illustration representing marketing campaign management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use%20Cases/Top%20Level%20Page/uc-tl-mc_zjeldy.png)
Most popular apps for marketing campaign management
![Headset icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751258/Use%20Cases/Icons/icon-cs-1_uzomr8.png)
Productive reps, faster ticket resolution
Give your reps the info they need for each customer in one view, augmented with AI suggestions, so they can resolve issues faster.
![Heart icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751257/Use%20Cases/Icons/icon-cs-2_lkglli.png)
Unify your customer experience
Boost CSAT by capturing and actioning customer details, no matter what system they live in.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751257/Use%20Cases/Icons/icon-cs-3_uzxbup.png)
Support that scales
Create systems tailored to your business to ensure your customer support processes work now and forever.
![Illustration representing Customer Support Management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use%20Cases/Top%20Level%20Page/uc-tl-cs_pudcfv.png)
Most popular apps for customer support management
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Easily move data where it needs to go
Ditch manual entry and move all your important data—whether it's leads, support tickets, or orders—at the speed of automation.
![Icon of an interface](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-dm-2_o9h9rg.png)
Format data exactly how you need it
Pass info between tools in the specific format you need. You'll spend less time formatting info, and more time acting on it.
![Icon of a chart](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-dm-3_nnnj6x.png)
Unlock insights and maximize results
Gather disparate data and funnel it into a single source of truth. You'll glean powerful insights you can act on.
![An illustration representing data management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use%20Cases/Top%20Level%20Page/uc-tl-dm_urieiy.png)
Most popular apps for data management
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Kick projects off with ease
Automate the admin work—including dozens of tasks—that comes with project kickoffs and get moving faster.
![Calendar icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-pm-2_mxeg5k.png)
Keep work on track and on time
With automation, you can send task updates to relevant stakeholders can flag risks early if projects fall behind.
![Home icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695841133/Use%20Cases/Icons/icon-pm-3_heq7og.png)
Centralize project updates
Automatically send project updates to a central platform, so everyone knows where to get the most current status updates.
![Illustration representing project management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use%20Cases/Top%20Level%20Page/uc-tl-pm_kq5nwq.png)
Most popular apps for project management
![Headset icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-ti-1_n21ash.png)
Smoother communication
Tech stacks can be complex, but your responses don't have to be. Connect all your tools to deliver quicker, more coordinated responses.
![Icon representing time savings](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-ti-2_xif2v0.png)
Faster speed to resolution
Automate the creation of new support tickets and quit the manual work. Empower your team to focus on improving stakeholder satisfaction.
![Icon representing automation](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-ti-3_vs46pi.png)
Focus on the technical issues, not on admin
Reduce clerical errors and keep your data accurate with automation—improving your speed to resolution.
![Illustration representing ticket and incident management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695941580/Use%20Cases/Top%20Level%20Page/uc-tl-ti_mxsdtl.png)
Most popular apps for ticket and incident management
Zapier empowers teams to build their own solutions
Scale success faster and more efficiently than ever before with automation solutions as unique as your business needs.
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LEAD MANAGEMENT
Every lead captured and in the right place
"Zapier allows us to send leads from Marketo to Salesforce via webhooks with extreme reliability and ease.”
—Micaela Wright, Associate Digital Marketing Manager, Lucidchart
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SALES PIPELINE MANAGEMENT
Prioritize accounts that help you exceed targets
“Because of Zapier, all of the account managers are able to focus their time on key accounts and the channel strategy that drives revenue growth.”
—Alicia Roberts, Key Account Sales Manager, Fellow
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DATA MANAGEMENT
Put your data to work to make informed decisions
"When I look at how many Zaps we run, it blows my mind… Zapier is a silent member of our team, and it connects so many pieces of our business to make us more effective."
—Caren Kelleher, Founder, Gold Rush Vinyl
See what automation can do for your business
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